Summary

Updated
Network sales (Hyro)Total Bast's whole network has sold for Hyro. Headline = the panel lifetime (the complete figure). 'Captured by tx' = what the scraper has logged as dated transactions (~79%); the Income tab uses that captured number, which is why the two can differ.
Panel lifetime · live · Panel updated
Captured by tx:
Hyro spend (to KOLs)What Hyro has paid the KOLs (Notion KOL Expenses: upfronts, payouts, SEO, monthly…). This is your CAC — Hyro's cost to run the network.
To KOLs · KOL Expenses
Hyro netHyro's net P&L on Bast's network = network sales − what Hyro pays the KOLs (expenses) − the BD override Bast earns. Panel/lifetime lens. The override is a separate stream (96% of expenses are tied to a specific KOL), so subtracting it does not double-count.
Sales − KOL spend − BD override · panel
BD commission (Bast)The commission the BD (Bast) earns on that revenue — NOT what the KOLs earn. This is the pot BEFORE your 50/50 split with Bast (see the Settlement tab). Headline = panel lifetime; 'Captured by tx' = the dated figure the Income tab uses.
of revenue · live
Captured by tx:
Active affiliatesAffiliates marked 'Active' in Notion (manual status). Unrelated to recent sales.
Status = active · Notion
In negotiationAffiliates currently in 'negotiation' status in the Notion pipeline.
Active deal pipeline
Two figures per KPI. The big number = Hyro panel (lifetime cumulative — the official total). “Captured by tx” = what the live scraper has logged transaction-by-transaction (auditable; the Income tab uses this one). They differ because the scraper only captures forward and hasn't rebuilt the full history yet — they converge over time.
Pipeline, expense and affiliate data (Notion × Hyro) live in the HyroTrader workspace. Pick HyroTrader above to see them. Funding Predicts will fill its own data when its pipeline starts.
Revenue vs all costsHow the network's sales split into every cost and what's left. Left: waterfall (Sales − KOL spend − BD override = Hyro net). Right: the same sales sliced into each cost type plus the leftover net. Panel/lifetime figures.
Sales minus every accumulated cost — not just CAC.
What happened this week
Sales in the last 7 days vs the 7 days before, per affiliate.
🟢 Picking up
✨ Back selling
🔴 Slowing / stopped
Churn — who to reactivate
active cooling (30–60d) dead (>60d)
Reactivate first (most valuable cooling):
Momentum — who added the most revenue New revenue each affiliate added across the window: the latest panel value minus the value ~30 days ago. Measured endpoint-to-endpoint, so a one-off panel recalculation in between doesn't distort it. Ranked by dollars added; growth % is shown as a secondary cue.
Revenue added per affiliate since · d (history isn't 30 days yet)
Multi-level — direct vs level-2 Your sub-affiliates split by level. Tier 1 = signed up with your direct coupon (you keep ~30% of their sub-commission as override). Tier 2 = sales from your affiliates' own referrals (you keep ~10%). The affiliate panel doesn't expose each KOL's parent, so a full parent→child tree can't be built — only this per-level split.
Direct (tier 1)
your coupon · ~30%
Level-2 (tier 2)
override · ~10%
Affiliates
Revenue
KOL commission
Your commission
Your override
Tier 1 = signed up with your direct coupon. Tier 2 = sales from your affiliates' own referrals (you earn an override). No parent→child tree: the panel doesn't expose each KOL's upline.
Pipeline funnel — affiliates by status (Notion)Affiliates grouped by Notion pipeline status. The fullest bar is your bottleneck.
Bottleneck = the most congested status. Active = live relationship; reactivate inactive ones.
BD expenses by type — paid to KOLs (KOL Expenses)Payments to KOLs split by type (mirror of Notion 'KOL Expenses').
Total split by payment type.
Affiliates — Notion × Hyro (by username)Each affiliate joined by coupon across Notion (CRM) × Hyro panel (live sales). Rows with a Hyro match are the ones actually selling.
shown · with Hyro match · total
Affiliate Code Via Status Hyro revenue Your commission Conv. Notion rev. Earned (KOL) Commission paid KOL balanceKOL balance = Earned − Paid. + means you still owe the KOL; − means you paid them ahead. Flagged when the gap is ≥ $500. Fix it manually in Notion.
KOL balance = Earned (commission per the panel) − Commission paid (payout-type only; upfronts/retainers/SEO are CAC, counted separately). + you still owe commission · − paid ahead. Flagged at ≥ $500. A review flag, not a confirmed payable — Hyro may pay some commission directly, outside Notion.
Joins what Notion says (Affiliates Pipeline) with what Hyro measures by username (the robust key). username = linked by the fixed key; coupon = transient match while Bast confirms the username. Still need to link the ones without a match.
Revenue : CAC by affiliate (Hyro view)
≥4x1–4x<1x
· affects this chart + the Pareto
Hyro's view (Hyro receives the sales and pays the KOL). LTV = revenue the affiliate generates for Hyro. CAC = what Hyro pays them (upfront, bonuses, retainer). Ratio = revenue ÷ CAC.
Affiliate Revenue CAC Revenue:CAC Conv.
Revenue:CAC = ∞ = affiliate with no acquisition cost recorded (no upfront/retainer paid) → all their revenue came free of acquisition spend.
Pareto ranking — the 20% that drives 80% of your commission
Green = affiliates that make up the first 80% of your BD commission. Concentrate upfronts and retainers there. Gray = tail.
No per-affiliate revenue yet.Funding Predicts has no affiliates yet.
Per-affiliate economics (BD commission : CAC) live in HyroTrader today — switch above to see them. Fills in when the Hyro mirror syncs revenue per sub-affiliate.
Per-customer economics · cohorts and pass-rate
Empty by design · needs trader-level data
Net LTV per customer, pass-rate and cohort curves need per-trader data (who bought through each code, who passed the evaluation, who got funded). The affiliate panel doesn't expose that — it lives in the prop firm's risk backend — so these stay empty by design, not from a bug. They'd only fill if we connect that source.
Cohort curves — cumulative Net LTV
Lines that go negative = cohort with destructive payout exposure.
Pass-rate and Payout Exposure by affiliate
High pass-rate + high payout = candidate to lower commission or drop the retainer.
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