Summary

Updated
Network revenue
HyroTrader (sub-affiliates) · live
BD margin
of revenue · live
Active affiliates
Status = active · Notion
BD expenses (paid)
To KOLs · KOL Expenses
In negotiation
Active deal pipeline
Pipeline, expense and affiliate data (Notion × Hyro) live in the HyroTrader workspace. Pick HyroTrader above to see them. Funding Predicts will fill its own data when its pipeline starts.
Pipeline funnel — affiliates by status (Notion)
Bottleneck = the most congested status. Active = live relationship; reactivate inactive ones.
BD expenses by type — paid to KOLs (KOL Expenses)
Total split by payment type.
Affiliates — Notion × Hyro (by username)
with Hyro match · total
AffiliateCodeViaStatusHyro revenueYour commissionConv.Notion rev.
Joins what Notion says (Affiliates Pipeline) with what Hyro measures by username (the robust key). username = linked by the fixed key; coupon = transient match while Bast confirms the username. Still need to link the ones without a match.
BD commission : CAC by affiliate
≥4x1–4x<1x
LTV = your BD commission (what you earn from that affiliate). CAC = what you paid them (upfront, bonuses, retainer). Bubble = revenue they move.
AffiliateRevenueBD commissionCACBD netLTV:CACConv.
LTV:CAC = ∞ = affiliate with no acquisition cost (you paid no upfront) → commission is 100% margin.
Pareto ranking — the 20% that drives 80% of your commission
Green = affiliates that make up the first 80% of your BD commission. Concentrate upfronts and retainers there. Gray = tail.
No per-affiliate revenue yet.Funding Predicts has no affiliates yet.
Per-affiliate economics (BD commission : CAC) live in HyroTrader today — switch above to see them. Fills in when the Hyro mirror syncs revenue per sub-affiliate.
Per-customer economics · cohorts and pass-rate
Activates with per-trader sales
Net LTV per customer, pass-rate and cohort curves activate on their own when the per-trader sales data arrives (who bought through each code, pass/fail, payouts). It's finer than the LTV:CAC above: there you see the gross commission; here the net after payouts and by cohort.
Cohort curves — cumulative Net LTV
Lines that go negative = cohort with destructive payout exposure.
Pass-rate and Payout Exposure by affiliate
High pass-rate + high payout = candidate to lower commission or drop the retainer.
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